Ar-range Express

Studio shots of your whole range, from four phone photos of each product.

For the long tail of your catalogue: the pieces that would never pay back a photo shoot or a hand-built 3D model. Take four phone photos of each, and every one comes back in the same studio views as the rest of your range.

Upload product photos Talk to our team
Phone photo of the rocking chair, the back, on an office floor Phone photo of the rocking chair, the front, on an office floor Phone photo of the rocking chair, the left side, on an office floor Phone photo of the rocking chair, the right side, on an office floor
Studio shot of the rocking chair at three-quarter view, on white
Studio shot of the rocking chair from the front, on white
How it works

Four photos in, a matching set of studio shots out.

1

Take four photos.

Front, back and both sides of each product, on a phone. Keep the whole product in frame and shoot in even daylight.

2

We check them straight away.

If a photo won't work, you are told what to reshoot, in plain words: a side is missing, the product is cut off, or something stands in front of it. Price tags hanging off the product are removed for you.

3

The same angle, every product.

Our pipeline pairs the latest 3D and image models. It builds each product's 3D shape from your photos and sets it at exactly the right angle, with the same lens, camera height and framing as every other product in your range, however large it is.

4

Your materials, three versions per view.

Colours and textures come from swatches cut from your own photos, one for each place a material shows. Each view comes in three versions, and a person picks the one closest to your product: your team or ours.

From phone to room

From the office floor to the studio, and on into the room.

Phone photo of the sofa, the back, on an office floor Phone photo of the sofa, the left side, on an office floor Phone photo of the sofa, the right side, on an office floor Phone photo of the sofa, the front, on an office floor
01

Four phone photos

Front, back and both sides, taken on a phone on our office floor.

Studio shot of the sofa from the front, on white
Studio shot of the sofa at three-quarter view
three-quarter
Studio shot of the sofa from the side
side
02

Studio shots

Taken from the product's 3D shape, built from those photos, with the same camera, lens and framing for every product.

Fabric
Velvet

Fabric · original colours

03

Colours and materials

The same studio shot in a new colourway or in velvet, with the outline left where it was.

04

Room scenes

Styled rooms made from the studio shots.

Express or an off-the-shelf model

A picture of something like your product, or your product.

Ar-range Express compared with an off-the-shelf AI image model
Ar-range ExpressFour phone photos per product An off-the-shelf AI image modelGemini, GPT Image and the like
Shape and proportions Taken from a 3D shape built from your photos, and the same in every view. Drawn afresh for every image, so proportions drift. In our test, given a chair's photos, an off-the-shelf model drew it about a quarter too tall.
Angles and framing The same five views for every product: front, back, both sides and a three-quarter view. Its own angle and framing in every image.
Background The same white background across your whole range. Whatever each prompt produces.
Materials Swatches cut from your own photos, one for each place a material shows. Read from your photo and the prompt, afresh each time.
Details Three versions of every view, and a person picks the one closest to your product. A seam moves, or a detail appears that your product doesn't have.
Work for your team Four phone photos per product, checked as soon as they are uploaded. Writing the prompts, retrying, and checking every image against the real product.
Best for Clean studio shots across the long tail of your catalogue, for product pages, catalogues and ads. Mood boards and campaign ideas, in seconds.
Price Available at no extra cost with the Ar-range Content Hub Enterprise plan, for eligible products. Part of the subscription you already have.
Which to use when

Match the effort to the product.

An off-the-shelf AI image model

For a quick campaign idea or a mood board, where the picture only has to look right.

Ar-range Express

For the long tail of your catalogue: products that need clean studio shots on product pages, in catalogues and in ads, where the picture has to match the product and the range has to look like one range.

Variant Visuals

For hero products, every fabric and every configurator. Each model is built by hand from your CAD files or the physical piece, for the closest match to the product you sell.

Where it fits

Solutions powered by Ar-range Express

Turn multiple suppliers into one range.

For stores selling seating from many makers: every supplier's sofas and chairs in the same studio look, from four phone photos each, whoever takes them.

Upload product photos

Four clear photos per product.

Front, back, left side and right side. Left and right are the sides on your left and right as you face the product's front.

Keep the whole product in frame, shoot in even daylight, and make sure nothing of a similar colour stands right behind it. Express is available at no extra cost with the Ar-range Content Hub Enterprise plan, for eligible products.

4
phone photos per product

Five matching views come back, each in three versions to choose from.

FAQ

Questions about Ar-range Express.

Is Ar-range Express an AI image generator?
It is a pipeline that pairs the latest 3D and AI image models with your catalogue in Ar-range Content Hub, built by the team that produced 2.2 million product visuals for MyBed. Before the image models run, each product's 3D shape, built from your photos, settles the proportions, and fixed cameras settle the angle and framing. The image models add the materials and the studio finish. That is why every view of a product matches, and why a range comes back looking like one set.
Do I get a 3D model?
Express delivers studio shots. The 3D shape is a working step inside the pipeline and stays with us. For 3D models you can use in a configurator, in AR or in your own renders, Variant Visuals builds them by hand from your CAD files or the physical piece.
Can I show each product in other fabrics?
Yes. Express makes up to 30 material variants per product, pulled from your fabric library in Ar-range Content Hub, each in the same studio views as the original.
How close are the shots to the real product?
The shape and proportions come from your own photos, the colours and textures from swatches cut from them, and a person picks every view from three versions before it is used. Small details such as a seam or a stitch line can still come out slightly differently. For your best sellers, where every detail sells, Variant Visuals builds each model by hand, and Express covers the rest of your range.
Who approves the shots?
A person picks each view from its three versions before it joins your range. Whether that is your team or ours is agreed in your contract. Express comes at no extra cost with the Ar-range Content Hub Enterprise plan for eligible products, and a self-serve platform, where your team uploads the photos and picks the shots itself, is available on request.
What does Ar-range Express cost?
Express is available at no extra cost with the Ar-range Content Hub Enterprise plan, for eligible products.
Which photos do I need?
Four per product: front, back, left side and right side, taken on a phone. Keep the whole product in frame, shoot in even daylight, and make sure nothing of a similar colour stands right behind it. Left and right are the sides on your left and right as you face the product's front.
Which products is it for?
Products with a clear front, back and sides, such as sofas, armchairs and chairs, that need clean studio shots for product pages, catalogues and ads. For hero products sold in many fabrics or through a configurator, Variant Visuals builds each model by hand.

If they can't see it, they won't buy it. Let's show them.

Leave your details and we arrange a free consultation with the people who have spent years helping brands sell customised products. You bring the catalogue and the questions. We bring what has worked, what has not, and what it would take for you.

1Mvariants from one source
Same dayprice changes live in the shop
No-codeconfigurators the client runs
MyBed.plScandic SofaHovden MøbelParadise Grills